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Erica Stanford is a born and bred East Coast Bays local, community advocate, mother, former export sales manager, and television producer. She met her husband Kane at Rangitoto College, and they live in Okura with their young daughter and son. 

After attending local schools including Kristin School and Rangitoto College, Erica went on to complete a Bachelor of Arts with First Class Honours at the University of Auckland. She has worked in a number of export sales roles for businesses in New Zealand, and has produced a range of local television shows.

Outside of work, Erica currently serves as Chair of the Browns Bay Business Association, is a member of the Long Bay-Okura Great Park Society, has coached primary school hockey and played for East Coast Bays Hockey Club, and writes for the Browns Bay magazine.